Data protection declaration


Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of

a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing

procedures below do not state otherwise.

“Personal data” is any information relating to an identified or identifiable natural person.

Server log files

You can use our websites without submitting personal data.

Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in

server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of

data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate

interests in ensuring the smooth operation of our website as well as improving our services.

Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU

Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-

Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual

obligations that are comparable to those of the EU Commission's standard contractual clauses.

Contact

Responsible person

Contact us at any time. The person responsible for data processing is: VAWE Spirits GmbH, Paul-Klee-Str.

3A, 85092 Kösching Deutschland, +49 15679 148451, hola@tequila9.com

Proactive contact of the customer by e-mail

If you make contact with us proactively via email, we shall collect your personal data (name, email address, message text) only to the extent

provided by you. The purpose of the data processing is to handle and respond to your contact request.

If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or

concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.

If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our

overriding, legitimate interest in handling and responding to your request. In this case, on grounds relating to your particular situation,

you have the right to object at any time to this processing of personal data concerning you and carried out on the basis of Article

6(1)(f) GDPR. We will only use your email address to process your request. Your data will subsequently be deleted in compliance with statutory retention

periods, unless you have agreed to further processing and use.

Customer account Orders

Customer account

When you open a customer account, we will collect your personal data in the scope given there. The data processing is for the purpose of

improving your shopping experience and simplifying order processing. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR

with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with

your consent up to the withdrawal. Your customer account will then be deleted.

Collection, processing, and transfer of personal data in orders

When you submit an order we only collect and use your personal data insofar as this is necessary for the fulfilment and handling of your order

as well as processing of your queries. The provision of data is necessary for conclusion of a contract. Failure to provide it will prevent the

conclusion of any contract. The processing will occur on the basis of Article 6(1) b) GDPR and is required for the fulfilment of a contract with

you.

Your data will be shared, for example, with shipping companies, dropshipping or fulfillment providers, payment service providers, service

providers for order processing, and IT service providers. We will comply strictly with legal requirements in every case. The scope of data

transmission is restricted to a minimum.

Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU

Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-

Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual

obligations that are comparable to those of the EU Commission's standard contractual clauses.

Evaluations Advertising

Review reminder

Following your order, we would like to ask you to review your purchase with us.

For this purpose, we use your personal data (name, e-mail address, order information) independently of the contract processing in order to

send you a review reminder by e-mail after an order has been placed, provided you have expressly consented to this.

Processing will be carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time using

the corresponding link in the email or by sending us a message, without affecting the legality of the processing carried out with your consent

up to the withdrawal.

Use of your personal data for the sending of postal advertising

We will use your personal data (name, address) that we have received in the process of the sale of goods or services to send you postal

advertising, unless you have objected to this use. The provision of these data is necessary for conclusion of an agreement. Failure to provide

it will prevent the conclusion of any agreement.

The processing will be carried out on the basis of Article 6(1)(f) GDPR for the purposes of our legitimate interest in direct advertising. You can

object to this use of your address information at any time by contacting us. You will find the contact details for exercising your right to

object in our imprint.

Use of your email address for mailing of direct marketing

We use your email address, which we obtained in the course of selling a good or service, for the electronic transmission of marketing for our

own goods or services which are similar to those you have already purchased from us, unless you have objected to this use. You must

provide your email address in order to conclude a contract. Failure to provide it will prevent the conclusion of any contract. The processing will

be carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in direct marketing. You can object to this use of your email

address at any time by contacting us. You will find the contact details for exercising your right to object in our imprint. You can also

use the link provided in the marketing email. This will not involve any costs other than transmission costs at basic tariffs.

Shipping companies Merchandise management

Forwarding of your email address to shipping companies for information on shipping status

We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the

order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried

out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport

company without affecting the legality of the processing carried out with your consent up to the withdrawal.

Use of an external merchandise management system

We use a merchandise management system in the course of order processing for the purposes of contractual processing. For this purpose

your personal data as collected in the course of the order will be sent to

Shopify

Payment service providers

Use of PayPal

On our website we use the PayPal payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg;

"PayPal"). The data processing serves the purpose of offering you payment via the payment service. By selecting and using payment via

PayPal, the data required for processing the payment will be transmitted to PayPal in order to enable us to fulfil the contract with you with the

selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.

All PayPal transactions are subject to PayPal Privacy Policy. You can find these at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Cookies

Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their

computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a

characteristic character string which allows the browser to be clearly identified when the website is called up again.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings

in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual

case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be

deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en

Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-

2a946a29ae09

Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

technically necessary cookies

Insofar as no other information is given in the data protection declaration below we use only these technically necessary cookies cookies to

make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change

and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to

be recognised again after a page change.

The use of cookies or comparable technologies is carried out on the basis of Art. 25 para. 2 TDDDG. Processing is carried out on the basis of

art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and

effective design of our range of services.

You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your

personal situation.

Analysis Advertising tracking

Use of Google Analytics 4

We use the Google Analytics web analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland;

"Google") on our website.

The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. To this

end, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website,

compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

In this context, the following information may be collected, among others: IP address, date and time of page view, click path, information about

the browser you are using and the device you are using (device), pages visited, referrer URL (website from which you accessed our website),

location data, purchase activity. Your data may be linked by Google to other data, such as your search history, your personal accounts, your

usage data from other devices, and any other data Google may have about you.

Your IP address will first be truncated by us on our own servers. Google thus only receives pseudonymised data.

Google uses technologies such as cookies, web storage in the browser and tracking pixels that enable an analysis of your use of the

website. The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TDDDG in conjunction with.

Art. 6 para. 1 lit. a DSGVO.

The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You may revoke your

consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.

The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. For the

USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in

accordance with the TADPF and has thus undertaken to comply with European data protection principles.

Both Google and US government agencies have access to your data.

For more information on terms of use and data protection, please visit https://policies.google.com/technologies/partner-

sites and https://policies.google.com/privacy?hl=de&gl=de.

Use of Shopify Analytics

We use the statistical and analytical functions of Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04

XN32, Ireland; "Shopify") on our website as part of an order processing. Shopify is an affiliated company of Shopify Inc. (151 O'Connor Street,

Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).

The processing of data serves to analyse this website and its visitors. For this purpose, data is stored for marketing and optimisation purposes

and provided in reports, analyses and statistics. In the process, the following device information is collected and processed, among others: Web browser information, IP address, time zone and some of the cookies installed on your device. When you navigate the website,

information is also collected on websites or products accessed, the referrer URL (website from which you accessed our website), and

information on how you interact with the website. This is done using technologies such as cookies and web beacons, tags and pixels

(electronic files that collect information about how you navigate the website).

Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU

Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-

Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual

obligations that are comparable to those of the EU Commission's standard contractual clauses.

The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 Para. 1 Sentence 1 TDDDG in

conjunction with Art. 6 Para. 1 Letter a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6

para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up

to the withdrawal.

You can find more detailed information on data protection at Shopify at https://www.shopify.com/de/legal/datenschutz, information on the order

processing agreement at https://www.shopify.com/de/legal/dpa and information on the cookies used at

https://www.shopify.com/de/legal/cookies.

Use of Meta Pixel

We use Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our

website.

Meta and we are jointly responsible for the collection of your data and the transfer of this data to Meta when the service is integrated. The

basis for this is an agreement between us and Meta on the joint processing of personal data, in which the respective responsibilities are

defined. The agreement is available at https://de-de.facebook.com/legal/terms/businesstools. According to this agreement, we are responsible

in particular for the fulfilment of the information obligations in accordance with Arts 13 and 14 GDPR, for compliance with the security

requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for compliance with the

obligations in accordance with Arts 33 and 34 GDPR, insofar as a violation of the protection of personal data affects our obligations under the

agreement on joint processing. Meta is responsible for enabling the rights of the data subject in accordance with Arts 15-20 GDPR, for

complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for complying with the obligations of

Arts 33 and 34 GDPR, insofar as a breach of personal data protection concerns Meta's obligations under the joint processing agreement.

The application serves to address the visitor to the website with interest-related advertising on the social networks Facebook and Instagram. We have implemented Meta’s remarketing tag on our website for this purpose. This tag sets up a direct connection to Meta’s servers when

you visit our website. This informs the Meta server which of our web pages you have visited. Meta assigns this information to your personal

Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will then be shown personalised,

interest-related ads.

The application also serves the purpose of creating conversion statistics. This allows us to find out the total number of users who have clicked

our adverts and were forwarded to a page equipped with a conversion tracking tag as well as what actions are taken after being redirected to

this website. However, they do not receive any information which could be used to personally identify users.

Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy

Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data

protection principles.

The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your

consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.

For this purpose, you can deactivate the remarketing function “Custom Audiences”. You can find more detailed information on Meta’s

collection and use of data and your associated rights and options for protecting your privacy in Meta’s privacy policy:

https://www.facebook.com/about/privacy/.

Plug-ins

Use of the Google Tag Manager

Our website uses the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). This

application manages JavaScript tags and HTML tags which are used in particular to implement tracking and analysis tools. The data

processing serves to facilitate the needs-based design and optimisation of our website. The Google Tag Manager itself neither stores cookies

nor processes personal data. It does, however, enable the triggering of further tags which may collect and process personal data. You can

find more detailed information on the terms and conditions of use and data protection at https://www.google.com/intl/de/tagmanager/use-

policy.html

Use of social plug-ins via “Shariff”

Our website uses social network plug-ins. We use data protection-compliant “Shariff” buttons to ensure that you retain control over your

data.No connection is made to the social network servers and no data submitted without your explicit consent. “Shariff” was developed by

specialists at the computer magazine c't. It enables more personal privacy in the network and replaces the usual social network "share"

buttons. You can find more information on the Shariff project here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-

Datenschutz-2467514.html. When you click the buttons a pop-up window appears, allowing you to log on with the relevant provider using your data. It is only after you

actively login that a direct connection to the social network is set up. By logging in, you give your permission for the transfer of your data to the

respective social media provider. At this time, information such as your IP address and which websites you have visited is transmitted. Should

you be connected simultaneously with one or more of your social network accounts, the information collected is also assigned to your

corresponding profiles. Therefore, you can only prevent this assignment by logging yourself out before visiting our website and before

activating the button for your social media accounts. The social networks listed below are integrated with the “Shariff” function. You can find

more detailed information on the scope and purpose of collection and use of the data, your associated rights and options for protecting your

privacy in the provider’s privacy policy via the link.

Facebook by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):

https://www.facebook.com/policy.php

Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy

Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data

protection principles.

Instagram by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland) https://help.instagram.com/155833707900388.

Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy

Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data

protection principles.

Integration of the Händlerbund member logo

The Händlerbund member logo (Händlerbund e.V., Kohlgartenstraße 11 - 13, 04315 Leipzig) is integrated on our website. When you visit our

website, the browser used on your device automatically sends information to the Händlerbund e.V. server. This information is temporarily

stored in a so-called server log file for 7 days. The following information is collected without any action on your part and stored until it is

automatically deleted:

IP address of the requesting computer,

Date and time of access,

Name and URL of the accessed file, Website from which the access is made (referrer URL),

browser used and, if applicable, the operating system of your computer and the name of your access provider.

Temporary storage of the IP address by the system is necessary to enable delivery of the website. For this purpose, the IP address must

remain stored for the duration of the session. The data is stored in log files to ensure the functionality of the website. In addition, the data is

used to optimize the website and to ensure the security of the information technology systems. This data is not stored together with other

personal data. The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f GDPR.

Use of Google Fonts

We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.

The data processing serves to facilitate the consistent display of fonts on our website. In order to load the fonts, a connection to Google

servers is established when the page is accessed. Among other things, your IP address and information about the browser you are using will

be processed and transmitted to Google. This data is not linked to your Google account. Your data may be transmitted to the USA. For the

USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in

accordance with the TADPF and has thus undertaken to comply with European data protection principles.

The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with

Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You

can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.

You can find more detailed information on the data processing and data protection at https://www.google.de/intl/de/policies/ and at

https://developers.google.com/fonts/faq.

Rights of persons affected and storage duration

Duration of storage

After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the

retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed

to further processing and use.

Rights of the affected person

If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion,

restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing

for the purposes of direct marketing, according to art. 21 (1) GDPR.

Right to complain to the regulatory authority

You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed

legally.

You can lodge a complaint with, among others, the supervisory authority responsible for us, which you may reach at the following contact

details:

Bayerisches Landesamt für Datenschutzaufsicht (BayLDA)

Promenade 18

91522 Ansbach

Tel.: +49 981 1800930

Fax: +49 981 180093800

E-Mail: poststelle@lda.bayern.de

Right to object

If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR, you have the right for reasons

arising from your particular situation to object at any time to the processing of your data with future effect.

If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the

processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise or defence of legal

claims.

If personal data is being processed for the purposes of direct advertising, you can object to this at any time by notifying us. If the objection is

successful, we will no longer process the personal data for the purposes of direct advertising.

last update: 22.10.2024

Data protection declaration


Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of

a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing

procedures below do not state otherwise.

“Personal data” is any information relating to an identified or identifiable natural person.

Server log files

You can use our websites without submitting personal data.

Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in

server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of

data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate

interests in ensuring the smooth operation of our website as well as improving our services.

Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU

Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-

Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual

obligations that are comparable to those of the EU Commission's standard contractual clauses.

Contact

Responsible person

Contact us at any time. The person responsible for data processing is: VAWE Spirits GmbH, Paul-Klee-Str.

3A, 85092 Kösching Deutschland, +49 15679 148451, hola@tequila9.com

Proactive contact of the customer by e-mail

If you make contact with us proactively via email, we shall collect your personal data (name, email address, message text) only to the extent

provided by you. The purpose of the data processing is to handle and respond to your contact request.

If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or

concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.

If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our

overriding, legitimate interest in handling and responding to your request. In this case, on grounds relating to your particular situation,

you have the right to object at any time to this processing of personal data concerning you and carried out on the basis of Article

6(1)(f) GDPR. We will only use your email address to process your request. Your data will subsequently be deleted in compliance with statutory retention

periods, unless you have agreed to further processing and use.

Customer account Orders

Customer account

When you open a customer account, we will collect your personal data in the scope given there. The data processing is for the purpose of

improving your shopping experience and simplifying order processing. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR

with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with

your consent up to the withdrawal. Your customer account will then be deleted.

Collection, processing, and transfer of personal data in orders

When you submit an order we only collect and use your personal data insofar as this is necessary for the fulfilment and handling of your order

as well as processing of your queries. The provision of data is necessary for conclusion of a contract. Failure to provide it will prevent the

conclusion of any contract. The processing will occur on the basis of Article 6(1) b) GDPR and is required for the fulfilment of a contract with

you.

Your data will be shared, for example, with shipping companies, dropshipping or fulfillment providers, payment service providers, service

providers for order processing, and IT service providers. We will comply strictly with legal requirements in every case. The scope of data

transmission is restricted to a minimum.

Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU

Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-

Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual

obligations that are comparable to those of the EU Commission's standard contractual clauses.

Evaluations Advertising

Review reminder

Following your order, we would like to ask you to review your purchase with us.

For this purpose, we use your personal data (name, e-mail address, order information) independently of the contract processing in order to

send you a review reminder by e-mail after an order has been placed, provided you have expressly consented to this.

Processing will be carried out on the basis of Art. 6 para. 1 lit. a GDPR with your consent. You can withdraw your consent at any time using

the corresponding link in the email or by sending us a message, without affecting the legality of the processing carried out with your consent

up to the withdrawal.

Use of your personal data for the sending of postal advertising

We will use your personal data (name, address) that we have received in the process of the sale of goods or services to send you postal

advertising, unless you have objected to this use. The provision of these data is necessary for conclusion of an agreement. Failure to provide

it will prevent the conclusion of any agreement.

The processing will be carried out on the basis of Article 6(1)(f) GDPR for the purposes of our legitimate interest in direct advertising. You can

object to this use of your address information at any time by contacting us. You will find the contact details for exercising your right to

object in our imprint.

Use of your email address for mailing of direct marketing

We use your email address, which we obtained in the course of selling a good or service, for the electronic transmission of marketing for our

own goods or services which are similar to those you have already purchased from us, unless you have objected to this use. You must

provide your email address in order to conclude a contract. Failure to provide it will prevent the conclusion of any contract. The processing will

be carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in direct marketing. You can object to this use of your email

address at any time by contacting us. You will find the contact details for exercising your right to object in our imprint. You can also

use the link provided in the marketing email. This will not involve any costs other than transmission costs at basic tariffs.

Shipping companies Merchandise management

Forwarding of your email address to shipping companies for information on shipping status

We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the

order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried

out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport

company without affecting the legality of the processing carried out with your consent up to the withdrawal.

Use of an external merchandise management system

We use a merchandise management system in the course of order processing for the purposes of contractual processing. For this purpose

your personal data as collected in the course of the order will be sent to

Shopify

Payment service providers

Use of PayPal

On our website we use the PayPal payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg;

"PayPal"). The data processing serves the purpose of offering you payment via the payment service. By selecting and using payment via

PayPal, the data required for processing the payment will be transmitted to PayPal in order to enable us to fulfil the contract with you with the

selected payment method. This processing is carried out on the basis of Art. 6 para. 1 lit. b GDPR.

All PayPal transactions are subject to PayPal Privacy Policy. You can find these at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Cookies

Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their

computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a

characteristic character string which allows the browser to be clearly identified when the website is called up again.

Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings

in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual

case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be

deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website.

Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en

Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-

2a946a29ae09

Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

technically necessary cookies

Insofar as no other information is given in the data protection declaration below we use only these technically necessary cookies cookies to

make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change

and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to

be recognised again after a page change.

The use of cookies or comparable technologies is carried out on the basis of Art. 25 para. 2 TDDDG. Processing is carried out on the basis of

art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and

effective design of our range of services.

You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your

personal situation.

Analysis Advertising tracking

Use of Google Analytics 4

We use the Google Analytics web analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland;

"Google") on our website.

The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. To this

end, Google will use the information obtained on behalf of the operator of this website for the purpose of evaluating your use of the website,

compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

In this context, the following information may be collected, among others: IP address, date and time of page view, click path, information about

the browser you are using and the device you are using (device), pages visited, referrer URL (website from which you accessed our website),

location data, purchase activity. Your data may be linked by Google to other data, such as your search history, your personal accounts, your

usage data from other devices, and any other data Google may have about you.

Your IP address will first be truncated by us on our own servers. Google thus only receives pseudonymised data.

Google uses technologies such as cookies, web storage in the browser and tracking pixels that enable an analysis of your use of the

website. The use of cookies or similar technologies takes place with your consent on the basis of § 25 para. 1 p. 1 TDDDG in conjunction with.

Art. 6 para. 1 lit. a DSGVO.

The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a DSGVO. You may revoke your

consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until revocation.

The information generated by this about your use of this website is usually transferred to a Google server in the USA and stored there. For the

USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in

accordance with the TADPF and has thus undertaken to comply with European data protection principles.

Both Google and US government agencies have access to your data.

For more information on terms of use and data protection, please visit https://policies.google.com/technologies/partner-

sites and https://policies.google.com/privacy?hl=de&gl=de.

Use of Shopify Analytics

We use the statistical and analytical functions of Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04

XN32, Ireland; "Shopify") on our website as part of an order processing. Shopify is an affiliated company of Shopify Inc. (151 O'Connor Street,

Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).

The processing of data serves to analyse this website and its visitors. For this purpose, data is stored for marketing and optimisation purposes

and provided in reports, analyses and statistics. In the process, the following device information is collected and processed, among others: Web browser information, IP address, time zone and some of the cookies installed on your device. When you navigate the website,

information is also collected on websites or products accessed, the referrer URL (website from which you accessed our website), and

information on how you interact with the website. This is done using technologies such as cookies and web beacons, tags and pixels

(electronic files that collect information about how you navigate the website).

Your data may be transferred to third countries outside the EU, in particular to Canada and the USA, and processed there. The EU

Commission has issued an adequacy decision for Canada. For the USA, there is an adequacy decision of the EU Commission, the Trans-

Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual

obligations that are comparable to those of the EU Commission's standard contractual clauses.

The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 Para. 1 Sentence 1 TDDDG in

conjunction with Art. 6 Para. 1 Letter a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6

para. 1 lit. a GDPR. You can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up

to the withdrawal.

You can find more detailed information on data protection at Shopify at https://www.shopify.com/de/legal/datenschutz, information on the order

processing agreement at https://www.shopify.com/de/legal/dpa and information on the cookies used at

https://www.shopify.com/de/legal/cookies.

Use of Meta Pixel

We use Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our

website.

Meta and we are jointly responsible for the collection of your data and the transfer of this data to Meta when the service is integrated. The

basis for this is an agreement between us and Meta on the joint processing of personal data, in which the respective responsibilities are

defined. The agreement is available at https://de-de.facebook.com/legal/terms/businesstools. According to this agreement, we are responsible

in particular for the fulfilment of the information obligations in accordance with Arts 13 and 14 GDPR, for compliance with the security

requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for compliance with the

obligations in accordance with Arts 33 and 34 GDPR, insofar as a violation of the protection of personal data affects our obligations under the

agreement on joint processing. Meta is responsible for enabling the rights of the data subject in accordance with Arts 15-20 GDPR, for

complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and for complying with the obligations of

Arts 33 and 34 GDPR, insofar as a breach of personal data protection concerns Meta's obligations under the joint processing agreement.

The application serves to address the visitor to the website with interest-related advertising on the social networks Facebook and Instagram. We have implemented Meta’s remarketing tag on our website for this purpose. This tag sets up a direct connection to Meta’s servers when

you visit our website. This informs the Meta server which of our web pages you have visited. Meta assigns this information to your personal

Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, you will then be shown personalised,

interest-related ads.

The application also serves the purpose of creating conversion statistics. This allows us to find out the total number of users who have clicked

our adverts and were forwarded to a page equipped with a conversion tracking tag as well as what actions are taken after being redirected to

this website. However, they do not receive any information which could be used to personally identify users.

Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy

Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data

protection principles.

The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your

consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.

For this purpose, you can deactivate the remarketing function “Custom Audiences”. You can find more detailed information on Meta’s

collection and use of data and your associated rights and options for protecting your privacy in Meta’s privacy policy:

https://www.facebook.com/about/privacy/.

Plug-ins

Use of the Google Tag Manager

Our website uses the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google"). This

application manages JavaScript tags and HTML tags which are used in particular to implement tracking and analysis tools. The data

processing serves to facilitate the needs-based design and optimisation of our website. The Google Tag Manager itself neither stores cookies

nor processes personal data. It does, however, enable the triggering of further tags which may collect and process personal data. You can

find more detailed information on the terms and conditions of use and data protection at https://www.google.com/intl/de/tagmanager/use-

policy.html

Use of social plug-ins via “Shariff”

Our website uses social network plug-ins. We use data protection-compliant “Shariff” buttons to ensure that you retain control over your

data.No connection is made to the social network servers and no data submitted without your explicit consent. “Shariff” was developed by

specialists at the computer magazine c't. It enables more personal privacy in the network and replaces the usual social network "share"

buttons. You can find more information on the Shariff project here https://www.heise.de/ct/artikel/Shariff-Social-Media-Buttons-mit-

Datenschutz-2467514.html. When you click the buttons a pop-up window appears, allowing you to log on with the relevant provider using your data. It is only after you

actively login that a direct connection to the social network is set up. By logging in, you give your permission for the transfer of your data to the

respective social media provider. At this time, information such as your IP address and which websites you have visited is transmitted. Should

you be connected simultaneously with one or more of your social network accounts, the information collected is also assigned to your

corresponding profiles. Therefore, you can only prevent this assignment by logging yourself out before visiting our website and before

activating the button for your social media accounts. The social networks listed below are integrated with the “Shariff” function. You can find

more detailed information on the scope and purpose of collection and use of the data, your associated rights and options for protecting your

privacy in the provider’s privacy policy via the link.

Facebook by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland):

https://www.facebook.com/policy.php

Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy

Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data

protection principles.

Instagram by Meta Platforms Ireland Limited (4 Grand Canal Square, Dublin 2, Ireland) https://help.instagram.com/155833707900388.

Your data may be transmitted to the USA. For the USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy

Framework (TADPF). Meta has certified itself in accordance with the TADPF and has thus undertaken to comply with European data

protection principles.

Integration of the Händlerbund member logo

The Händlerbund member logo (Händlerbund e.V., Kohlgartenstraße 11 - 13, 04315 Leipzig) is integrated on our website. When you visit our

website, the browser used on your device automatically sends information to the Händlerbund e.V. server. This information is temporarily

stored in a so-called server log file for 7 days. The following information is collected without any action on your part and stored until it is

automatically deleted:

IP address of the requesting computer,

Date and time of access,

Name and URL of the accessed file, Website from which the access is made (referrer URL),

browser used and, if applicable, the operating system of your computer and the name of your access provider.

Temporary storage of the IP address by the system is necessary to enable delivery of the website. For this purpose, the IP address must

remain stored for the duration of the session. The data is stored in log files to ensure the functionality of the website. In addition, the data is

used to optimize the website and to ensure the security of the information technology systems. This data is not stored together with other

personal data. The legal basis for data processing is Art. 6 para. 1 sentence 1 lit. f GDPR.

Use of Google Fonts

We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.

The data processing serves to facilitate the consistent display of fonts on our website. In order to load the fonts, a connection to Google

servers is established when the page is accessed. Among other things, your IP address and information about the browser you are using will

be processed and transmitted to Google. This data is not linked to your Google account. Your data may be transmitted to the USA. For the

USA, there is an adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself in

accordance with the TADPF and has thus undertaken to comply with European data protection principles.

The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 para. 1 p. 1 TDDDG in conjunction with

Art. 6 para. 1 lit. a GDPR. The processing of your personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You

can withdraw your consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal.

You can find more detailed information on the data processing and data protection at https://www.google.de/intl/de/policies/ and at

https://developers.google.com/fonts/faq.

Rights of persons affected and storage duration

Duration of storage

After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the

retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed

to further processing and use.

Rights of the affected person

If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion,

restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing

for the purposes of direct marketing, according to art. 21 (1) GDPR.

Right to complain to the regulatory authority

You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed

legally.

You can lodge a complaint with, among others, the supervisory authority responsible for us, which you may reach at the following contact

details:

Bayerisches Landesamt für Datenschutzaufsicht (BayLDA)

Promenade 18

91522 Ansbach

Tel.: +49 981 1800930

Fax: +49 981 180093800

E-Mail: poststelle@lda.bayern.de

Right to object

If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR, you have the right for reasons

arising from your particular situation to object at any time to the processing of your data with future effect.

If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the

processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise or defence of legal

claims.

If personal data is being processed for the purposes of direct advertising, you can object to this at any time by notifying us. If the objection is

successful, we will no longer process the personal data for the purposes of direct advertising.

last update: 22.10.2024